About

Senja by Maddie was founded during the lockdown in January 2021 by Maddie Sellers. It began with upcycling and making clothes for friends which slowly grew into scheduled monthly drops and made-to-order garments. 

Exploring different dye techniques, brightly coloured prints and sunset tones are all elements that pay homage to the designer’s Indonesian heritage. The brand continues to be rooted in exploring the potential of pre-loved clothing and all the coats and cardigans are second-hand, sourced by Maddie. The trims are then attached using a mixture of hand and machine sewing techniques, which completely transforms the garment and gives it a new life. This means that many of the Senja by Maddie pieces are one of a kind. 

The knitwear pieces are knitted in London by Maddie and her small team. There is almost zero waste when making these as each panel is shaped on the knitting machine and every piece is made-to-order so there is never any surplus stock. 

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Return Policy

We hope you love your Senja by Maddie piece, but if something isn’t quite right, here’s how returns and exchanges work:

Standard Items

If you purchased a pre-made item (not custom or made-to-order), you have 14 days from the date you receive your order to request a return. Once approved, you’ll have an additional 14 days to send the item back.

To be eligible for a return, items must be:

  • Unworn and in their original condition
  • With all original tags/labels still attached

To request a return, please email info@senjabymaddie.com with your order number and reason for return.

Refunds will be processed back to your original payment method within 7 working days of receiving your return. Shipping fees are non-refundable.

Custom and Made-to-Order Items

Due to the personalised and handmade nature of our custom and made-to-order pieces, we do not accept returns or offer refunds on these items. This includes knitwear, upcycled pieces made to your measurements, and any items marked “made-to-order” or “custom”.

This is in line with UK consumer law under the Consumer Contracts Regulations.

If your item arrives damaged or incorrect, please contact us within 48 hours of delivery and we’ll make it right.

Exchanges & Store Credit

We’re happy to offer exchanges on eligible items, provided we have the size or style you’d like in stock.

Please email info@senjabymaddie.com with your order number and the item/size you’d like to exchange for, and we’ll confirm availability.

If we don’t have your preferred item in stock, you can choose to:

  • Receive a refund (for eligible items)
  • Receive store credit to use on a future order

Questions?

Drop us an email at info@senjabymaddie.com – we’re happy to help.